Class 1;

Powerboat P1 is the fastest growing marine motorsport series in the world and has a long term commitment to growing and developing the sport of power boating at all levels. The Powerboat P1 team works closely with the sport�s governing bodies, the UIM, APBA and the IJSBA. P1 has delivered more than 85 world championship events in over twelve different countries for more than a decade.

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Contact Info
  • Address: 2320 Clark Street, Suite A1
    Apopka, FL 32703
    United States
  • Phone: +1 407 985 1938
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Next Race

Wed Apr 17 2024

Powerboat P1 2024 Partnerships

With the countdown underway to the opening P1 Offshore event in Cocoa Beach next month, Powerboat P1 has unveiled an array of sponsors and partners for the new season. It features a mix of existing and new sponsors across a wide variety of industries – from energy drinks to insurance, from trailers to vodka.

A year ago it was announced that Monster Energy, known for its sponsorship and support for sports events and teams, had become the Official Energy Drink of Powerboat P1 in a multi-year deal that sees the brand become the exclusive energy drink of the APBA National Championship, jointly promoted by P1 and Race World Offshore, the UIM Class 1 World Championship and the P1 AquaX USA National Championship. With the agreement now in its second year, Monster Energy will receive extensive signage opportunities on race weekends across the 2024 season, together with sampling opportunities within all P1 and RWO event areas and at boat parades, VIP hospitality and exposure through P1’s national TV broadcast deals with Bally Sports Regional Sports Networks. As part of the agreement, it will continue to be the title sponsor of the St. Pete Powerboat Grand Prix, which this year moves to the end of the season, and through a separate deal Monster Energy will again be the title sponsor of the M CON Racing Team in this season’s UIM Class 1 race series.

Premium lifestyle vodka brand Good Boy Vodka, founded by Class 1 racer Alex Pratt in 2020, embarks on the third year of its exclusive partnership with P1 that brings together two of Alex’s great loves – business and powerboats – in a three-year sponsorship deal. As the Official Vodka of P1 Offshore racing, the brand receives significant branding and sampling opportunities at race events and the two partners actively cross-promote on social and digital platforms. P1 works closely with Alex and his team to help him meet his primary business objective of growing Good Boy Vodka across the nation as well as supporting his work with The Good Boy Foundation charity. “Racing in Class 1 is not only a big passion for me but also a significant marketing arm for our brand that sets us apart from our competition,” explained Pratt.

The XINSURANCE name is now a very familiar one in the powerboat racing world and the leading insurance broker will again sponsor Powerboat P1 this season.. Established some 40 years ago in Sandy, Utah and regarded as an industry innovator offering customized speciality liability insurance for businesses and individuals, XINSURANCE is an Official Partner and its President & CEO, Rick J. Lindsey is keen to help build, showcase and highlight the excitement of P1 Offshore racing and marine motorsports. An exciting element of the sponsorship is that P1 is able to use a seat in the A-Star XINSURANCE helicopter, designated the Official Broadcast Helicopter, for a race commentator or photographer.

Mercury Racing and Powerboat P1 have had a close relationship since 2017, and last season the Wisconsin-based marine engine manufacturer celebrated its 50th anniversary by sponsoring the Mercury Racing MidWest Challenge promoted by P1. Earlier this month, P1 announced the renewal and expansion of its partnership with Mercury Racing that sees the leading global provider of high-performance marine propulsion systems continue as the Official Engine of the UIM Class 1 World Championship and Powerboat P1 racing. P1 CEO Azam Rangoonwala said: “The partnership has expanded each year and it adds significant value to our business. The Mercury Racing 1100 Competition engine is the Official Power of the Class 1 series and the race teams will continue to receive onsite technical support this season through Mercury Racing’s Race Support Team, underscoring its commitment to the sport and its products.”

Powerboat P1 has this month unveiled a significant sponsorship deal with Experience Kissimmee, the official tourist authority for Osceola County in central Florida with its world-famous theme parks and attractions, that encompasses P1 Offshore racing, the UIM Class1 series and the P1 AquaX USA National Championship. A separate announcement will be made later this month with full details of the agreement.

P1 has also announced the continuation of its partnership agreement with Icom America. It sees the international, advanced communications company become the official marine radio communications of P1 Offshore powerboat racing and the P1 AquaX personal watercraft series for the fourth year in succession. Ray Novak of Icom commented: “As pioneers in marine and aviation communication technology, we’ve found a kindred spirit in P1 racing, where precision and safety are paramount. Our collaboration ensures that cutting-edge Icom radios remain an integral part of the P1 racing circuit, providing reliable communication and peace of mind to competitors and racers alike.”

In January this year, P1 and MYCO Trailers jointly announced the extension of their established partnership across the 2024 offshore racing season. The long-standing relationship gives MYCO exposure though P1’s race events, television broadcasts, marketing and PR programs. “MYCO Trailers has been the leading supplier of trailers to the powerboat racing market for 50 years , and racers feel confident with MYCO getting them from race to race,” said its Vice President of Sales & Marketing, Denis McComb. Azam Rangoonwala added: “Strategic partnerships are an integral part of our business and this is a very natural relationship that delivers tangible results for both parties.”

Southern Racing Fuels (SRF) and Sunoco Race Fuels will be partnering with P1again this season in a two-year deal as the official race fuel and exclusive fuel supplier. SRF has a long history of supporting offshore racing dating back to 1986 and will supply Sunoco Race Fuels for all P1 events. As the largest manufacturer of racing gasolines in the world, Sunoco has a 40-year track record of winning performances. “Rick Williams and SRF have been fuelling our sport for many years and provide a superb service for promoters and racers alike,” said Azam Rangoonwala.

The latest P1 sponsor is a leader in next-generation lithium marine batteries. Abyss Battery has been revolutionizing the marine battery industry by designing and manufacturing the most advanced, innovative, high-performance marine lithium batteries. Nicholas Vasilaros, founder and CEO of the Florida-based company, and Powerboat P1 will jointly be announcing details of the sponsorship later this month.

The UIM Class 1 World Championship season will kick off with the four-day (May 16-19) Thunder On Cocoa Beach event on Florida’s Space Coast, before heading north to the Lake of the Ozarks in central Missouri at the end of May.

Photo Credits

XINSURANCE helicopter, iCOM, Monster Energy David Lando © David Lando Instagram
Good Boy Vodka images supplied by Good Boy Vodka
Myco Trailer Image courtesy of Myco Trailers
Sunoco Truck and XINSURANCE Lamborghini Andy Houldswoerh